For Dahl, this mix pack is the culmination of an ongoing project and it was exciting to see how well the labels coordinate. Dahl combines his eclectic style, a dash of humor and exceptional drawing skills, giving each bottle the appearance of a relic. Coincidentally, the case for the pack was hand-drawn in chalk by Bernard Maisner, an artist from our affiliate, Gerald & Cullen Rapp.
Bernard Maisner, internationally renowned for his hand-lettering work, illustrated the case for the Samuel Adams IPA Hop-Ology variety pack, drawing in chalk. Although the labels on the beer bottles were done in an entirely different medium, Bernard was able to create a cohesive package that harmonizes beautifully.
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