Tuesday, 1 July 2014

Week 39 - Varnishing


(Week 39)


Gloss Varnish

A gloss varnish enhances the appearance of printed images as the coating reflects the light and gives the impression of making colours feel richer and more vivid. It increases the depth of colour and the feel of the product.

Matt Varnish

A matt varnish gives the printed surface an appearance of a non-glossy, smooth look. This is often considered to 'soften' the appearance of a printed image. Small text in a leaflet or booklet is easier to read on a surface coated with a matt varnish as the coating reduces the glare from the light.

Silk Varnish

A silk varnish offers something in the middle between the option of a 'Gloss' and 'Matt' varnish. It isn't anywhere near as glossy as a gloss varnish but at the same time it is not as subtle as a matt Varnish. Both a silk and matt varnish give protection to the print compared to other varnishes.

Spot UV Varnish

As mentioned in the name a Spot UV involves applying a spot varnish to chosen spots/areas of print. It highlights or draws your attention to that area, so is a very effective way of having a visual stimulus on the page.

A Spot UV varnish looks great on the top of a matt laminated print; it achieves a high maximum contrast between the highly reflective shiny UV coating and a light absorbing matt laminate, creating a visually striking impression. 

Disclaimer: Some images hosted on this blog have been collected from external research associates to be presented as stimulus to those seeking news from the cutting edge of packaging. The imagery is not being presented as our own and copyright still belongs to the owner/creator of said work.

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