Tuesday, 23 October 2012

Sony Music Timeline, 1887 - 2012

The history of Sony Music is charted in a typographic timeline installed in the company's London HQ, created by designer Alex Fowkes. The huge wall graphic (with shades of Lou Dorfsman's famous Gastrotypographicalassemblage perhaps?) features the names of nearly 1,000 artists signed to the major label and its affiliates, beginning with the foundation of Columbia Phonograph Company in 1887, to recent signings Post War Years and A$AP Rocky.

From Elvis, Bob Dylan and Lou Reed, to ABBA, BeyoncĂ© and The Vaccines, the chart also references the development of music technology and formats – from cylinders to streaming – over the 125 year period. Divided up by decade, 54 two-metre tall columns cover almost 150 square metres of wall space in Sony's Derry Street offices in London.

More of Fowkes' work is at alexfowkes.com.

Disclaimer: Some images hosted on this blog have been collected from external research associates to be presented as stimulus to those seeking news from the cutting edge of packaging. The imagery is not being presented as our own and copyright still belongs to the owner/creator of said work.

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