Mind's New Look For Villandry

Mind Design is currently working on a re-brand for Villandry, the restaurant, foodstore and bakery with branches in London and Bicester. The scheme is based on five shapes which refer to traditional brasserie menu frames.

The shapes, Mind say, "are either used individually or combined to create a pattern. We have also chosen a very bright colour scheme that contrasts the classic shapes". Their work for the brand encompasses identity, packaging, signage system and all printed material.

Disclaimer: Some images hosted on this blog have been collected from external research associates to be presented as stimulus to those seeking news from the cutting edge of packaging. The imagery is not being presented as our own and copyright still belongs to the owner/creator of said work.