Founded three years ago to direct for-profit monetary goals to non-profit partners, One Village Coffee has helped organisations around the world with development work, including a de-worming project for children in Honduras and educational development in several parts of Nigeria. As part of a rebranding project, Philadelphia’s Able Design spent nine months with the employees, roaster and fans of One Village Coffee and packaged the sentiments of “a village” into a customer experience.
The coffee bag was printed in white, plus two colors, with a matte finish and gloss trapping over the logo. Because the budget didn’t allow for more than one type of bag, different labels with custom icons are used to identify each type of coffee.
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