"This recycled ceramic mug was brought to life in a zero-waste factory in Japan, which reuses the clay of former mugs and dishes to create new ones. It's a story of reuse and renewal that is told from mug to package. The particles coming together to form words and shapes represent a renewed respect for resources. For from broken bits of ceramic, we can make beautiful things."
Design: Alice Friedel
Creative Manager: Fumi Watanabe
Writer: Francesca Merlini
Disclaimer: Some images hosted on this blog have been collected from external research associates to be presented as stimulus to those seeking news from the cutting edge of packaging. The imagery is not being presented as our own and copyright still belongs to the owner/creator of said work.
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